How to avoid the ‘junk’ that’s so often in your email newsletter

We’ve all heard the adage ‘don’t be evil’.

But is it always true?

And is it possible to avoid junk emails?

For some people, the answer is ‘yes’.

But what about others?

To find out, we spoke to Paul McPherson, a digital marketing consultant and writer who has worked in the advertising industry for nearly 20 years.

This article is part of News.co.uk’s ‘The Journey’ series, which aims to answer the questions readers are most frequently asking about what’s new and what’s coming up in their inboxes.

Paul McPartland is a digital marketer and writer with experience working with digital marketers across the industry.

Follow Paul on Twitter: @paulmcpherson.